01 Innovative

This is a very exciting time for consumer goods industry, esp. beauty and personal care sectors. Emergence of new consumer segments incl. those born post now with spending power and growth of new path-to-purchase journey incl. e-commerce and content-led / influencer-enabled channels lead to the proliferation of new brands that are gaining consumer traction worldwide. For those new brands that have compelling and distinctive proposition, deliver superior value and embrace new consumer engagement model, opportunities are immense in both emerging markets as well as developed economies as the markets become more fragmented everywhere. Who we are: 01 INNOVATIVE is a consumer product start-up that creates, nurtures and grows new beauty and personal care brands for the increasingly progressive and discerning consumers across international markets. As our name suggests, we are passionate about building admirable brands from scratch, capitalizing our unparalleled capabilities to anticipate trends, tap into true insights, leverage world-class technologies and supply chain resources, and deliver superior brand experiences through product innovation and engaging consumer interaction. When others are talking about being disrupted and need to transform themselves, we see ourselves as the disruptor to thrive along with the progress and prosperity of people we serve in every market. How we are different- Focus on emerging markets, esp. Southeast Asia and mainland China, with deep local insights and experience - Combine agility, speed and rigor in a digital and data-enabled world - Leverage our network of partners and collaborators to bring the best and latest to serve local consumers - Provide a platform to truly inspire and empower young Asian talents of today to develop into global champions of tomorrow