1stfloor Showroom

1stfloor is a multi brand luxury ready-to wear and accessories showroom founded in the 2002 by Ulisse Barbi. It stands out for its personal approach to each collection in order to identify the right store and a target market for each brand. 1stfloor showroom is located in the very downtown of Milan and nestled in prestigious showroom area of via Marcona 3, an usual reference point for important buyers. The most important challenge of the showroom is to assist the emerging and already established brands in maximizing their wholesales all over the world in a brand right manner, by providing the access to a significant and always increasing group of retailers and generating brand recognition through sales and PR professionals help in partnership with the designers.