2ar Music
2AR Music is a music business consultancy, run by co-founders, Luke Hicks and Lee Erinmez. We are professional musicians, song-writers and music business educators, with a diverse set of skills and knowledge, gained through experience of working across a number of key music business sectors. These include: radio production at the BBC, digital marketing, data analytics, artist/tour management and music business education. 2AR Music work closely with a network of industry specialists in artist management, recording, publishing and the live performance sectors. Through consultation, 2AR Music will offer advice and support to music creators and performers, identifying appropriate assistance in areas of the music business, most appropriate to their needs. We advise on- Intellectual property and music copyright law - Assignment and licensing of music rights - Music distribution and royalty rates, flow and payment process - Music publishing rights and synchronisation - Value and transparency issues within the music industry - Digital marketing and social media - Music business data and analytics
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