Action Products Worldwide

We are a multigenerational, family-owned business with offices in New York and across Asia, giving us a truly global footprint and making us one of the few fully vertically integrated importers in the industry. Our experienced sourcing teams work directly with manufacturing partners throughout China, allowing us to stay closely involved from concept through production. Our product development team designs unique, innovative items and creates top-tier packaging, while ensuring every product meets all applicable regulatory and safety requirements. Quality control measures—including factory audits and established AQL standards—are embedded throughout the sourcing process so products are evaluated as they are made, not after they arrive. Our growing portfolio of in-house and licensed brands spans categories including health and wellness, consumer electronics, mobile and audio, home and office, electronic pest control, and many more. Supported by in-house design and a retail-focused sales team, we create compelling products and programs that help our retail partners drive traffic and grow their business.