Adpoints

Adpoints partnered with Nectar, the UK’s largest loyalty program, in October 2012 to launch This incentivised video advertising platform has a simple consumer proposition chose ads you want to watch, rate them, answer some questions, click through to the advertisers site and collect some Nectar points! Nectar Adpoints has attracted a audience (1 million by end of the year) and is accessible on desktop, mobile, tablet and TV by the end of 2014. We deliver our advertisers higher viewer interaction than any other media, detailed viewer insight and the ability to track sales (via Sainsbury’s baskets or via an advertiser’s tracking links). Get in touch today to find out how we can deliver against the following KPIs: raise brand awareness, increase brand favourability, identify purchase intent, quantify message association, increase ad recall and drive sales. Adpoints – 020 7645 3284 or sales@adpoints.com