Affinity Marketing Ltd

Affinity Marketing Limited (AML) has been assisting and supporting a wide range of clients for over ten years, working in partnership with complementary brands, sourcing new customers, reducing acquisition costs and improving margins. The key to growing a sustainable business relies on affordable customer acquisition costs together with access to the routes to market. These are the drivers of business plans that deliver, differentiating high performers from the rest of the market. Successful affinity partnerships get the right balance between resource and potential, leveraging joint brand values and correctly assessing risk and reward. Marketing through affinity partnerships enables companies to achieve profitable returns, delivering products and services which are appropriate to the audience and at the right time.