Aimee Soft

Aimee - Growing Revenue with AlgoMarketing™ What’s Aimee? Same as Algo-trading machines have revolutionized the stock markets, Aimee with its AlgoMarketing™ engine is doing the same for Retailers. Aimee autonomously decides within less than 200ms which banner matches the specific consumer and adapts the home page accordingly generating more revenue per visitor. The result is an increase in home page sales of 5%-20%. Aimee’s SaaS platform is build using advanced big data science and machine learning algorithms. Why Aimee? Marketers strive to adapt their home page to segments of consumers in order to increase sales. However, this is a difficult mission; Consumers are different and diversified, and there is an infinite number of behaviors and socio-demographics. The unimaginable load of BI and data only makes this job harder. By the time the information is processed, marketers end up using yesterday’s results for tomorrow’s banners. How does Aimee do it? Aimee increases sales by dynamically adapting the home page to every individual consumer. Aimee monitors, in real-time, the traffic to a site and uses big data and predictive analytics technologies to analyze each consumer’s characteristics. She then selects from all available banners the ones that are most likely to produce the highest revenue transaction. Aimee’s proven record shows between 5% and 20% sales growth. More https://vimeo.com/118809131