All Star Outfitters

Since 2003, All Star Outfitters has been the trusted partner for event merchandising, apparel, and ecommerce solutions across the nation. Headquartered in Knoxville, TN, From the spotlight of nationally televised Olympic events to the excitement of world championships and the familiarity of local tournaments, shows, and conventions; ASO specializes in transforming events into unforgettable merchandise experiences. We combine event operations expertise with custom apparel production and cutting-edge e-commerce management to create seamless shopping experiences for athletes, fans, and organizations. Our data-driven approach ensures the right product mix, optimized logistics, and measurable results for every partner we serve. With a nationwide footprint and major partnerships spanning USA Gymnastics, Varsity Spirit, All-Star Worlds Championships, Elite Tournaments, and many more, ASO has grown into a leader in branded merchandise, known for our ability to scale quickly, execute flawlessly, and elevate every event. Our mission is clear: to deliver a holistic approach that meets every need. We go beyond being just a vendor, we’re your dedicated strategic partner in success.