Ally Capellino

Satchels, totes and rucksacks for men and women who like their design to come without dictates. That’s the backbone of accessories label Ally Capellino. There is an integrity to the range, with production and practicality as high up on Alison Lloyd’s list as aesthetics. British design, waxed cotton, Italian veg tanned leather and attention to detail make up the unique mix of quirk and quality that identify the brand. More than 40 years on from an initial tiny clothing collection referencing the Moscow Olympics, Ally Capellino accessories have taken their place on the global stage, reliant not on trends, but on timelessness and quality of design, and discreetly representative of a discerning type of modern consumer. Lloyd’s faithful fans return time and again not for this season’s It-bag, but for unassuming and expertly made pieces that fit into their urban existence. An iconoclastic sense of fun and witty irreverence abides in campaigns celebrating diverse communities, think birdwatching or haircolouring, and in the brand’s quintessentially British outlook. Their London shop, a pioneering collection for Apple, a long running Artists range for Tate and 2010’s major retrospective at the Wapping Project mark Ally Capellino as one of the UK’s most successful homegrown brands.