American Road Group

American Road Group (ARG) is a leading company that proudly represents the iconic Harley-Davidson brand, selling, servicing and renting Harley motorcycles and selling genuine Harley-branded riding gear, apparel and collectibles. The company owns and operates over fifteen locations including destination dealerships like Orlando Harley-Davidson and Laconia Harley-Davidson that are home to famous Bike Weeks and merchandise stores in high-traffic locations across the United States. American Road Group has been in association with the Harley-Davidson Motor Company for over twenty years and the company’s owners have strong roots leading back to Milwaukee, home to the first Harley-Davidson motorcycle. Steve and Anne Deli, owners and leaders of ARG developed their careers at the Harley-Davidson Motor Company and each have a fascinating story to share. American Road Group is a growth organization with over 300 employees and the owner of world-renown Harley Destinations including the Historic Factory in Orlando, Florida and Laconia Harley-Davidson in Meredith, New Hampshire, home to the original and first nationwide bike rally, Laconia Motorcycle Week. The mission of ARG is to deliver the genuine Harley-Davidson® experience directly to our customers. This allows us to have satisfied life-long customers, provide good jobs to our employees, and produce an adequate return on investment to our stakeholders. Our customers may buy a motorcycle or Harley-Davidson merchandise, customize a bike or rent one, attend rider education classes or an event, get motorcycle service or just take in the view inside our stores. Our enthusiasm makes it fun and our customers are part of our family. Harley-Davidson is special; it represents freedom, individualism, and a part of what is best about America. Welcome To The Ride!