Ananoia

Ananoia Studio is a fresh project based on love for everything connected with paper, pens and pencils. In time of a fast growing digitalisation, it joins in battle for preserving our most important tool - our hands. Lettering is an art of drawing letters and it presents the beautiful connection between design and words. With help of letters with character, the main goal of this project is to create playfull cards and other prints for special and a little less special occasions. We also want to transfer letters on other surfaces to show the power and importance of written language. Ananoia originates from the word pronoia and is a mindset we all should be familiar with. It is the opposite of paranoia and it describes a philosophy that the world is set up to secretly benefit us.