Appuri

Appuri is a cloud-based Customer Data Platform that helps businesses optimize customer and revenue growth through powerful, practical application of Advanced Analytics and Machine Learning algorithms. Appuri's Growth Intelligence solutions for Customer Conversion, Retention and Upsell/Cross-Sell give companies a suite of capabilities to engage customers the right way at the right time. Appuri gives Sales, Account Management, and Customer Success teams the insight they need to focus their attention on the best opportunities to retain and grow their books of business, and Marketers have the intelligence they need to drive real-time, personalized campaigns and in-product experiences. Appuri integrates seamlessly with the CRM and Marketing Automation platforms these teams already use to engage their customers, preserving existing investments and speeding adoption.