Aquawhite

Aquawhite’ the oral care brand from the stable of JHS Svendgaard Brands Limited is one of the leading names within oral care segment in India. With a vision to grow the kids oral care market in India, ‘aquawhite’ toothbrush very recently launched very innovative toothbrushes for kids – MUZICA and which comes with a 2 minute timer thereby ensuring 2 minutes brushing amongst kids. This helps inculcate good oral care habits within kids by cleverly engaging them for 2 minutes brushing twice a day. Also the idea behind the innovation and out of the box features being included in a toothbrush come from the simple education that we received when we were children – Brush for 2 minutes twice a day and which, ‘aquawhite’, realizes is missing within the kids today. Hence, the positioning – ‘2 Minutes twice a Day’. To make the task of brushing exciting, ‘aquawhite’ took the licenses of 7 characters from Chhota Bheem, Pokemon, Jungle Book, Shimmer & Shine, Sponge Bob & Square Pants, Paw Patrol and Shiva. With the licensed characters and the innovative features that ‘aquawhite’ has created, ‘aquawhite’ toothbrush launched its first two toothbrushes – MUZICA and which intelligently has got the kids excited and they following good oral habits for 2 minutes twice a day.