Area12 - Brand Activation

Area12 is a Member of Integrated Impacts Inc. Area12 brings Creative outdoor advertising and brand activation ideas to life! We achieve brand objectives via guerrilla marketing, wild postings, street teams, experiential marketing & PR marketing stunts. Our beliefs are deep-rooted in only producing Challenging outdoor advertising and marketing activations that attract & entertain people. With integrating Creative Minds, Consumer analysis, Innovative Tools & Charming Services Area12 generates Viral Experiences for the whole Town to talk about. Basically with Area12 Your Brand is Cool. With 7 + years of custom outdoor advertising and brand marketing activation experience Area12’s Team is your premier resource for connecting with consumers where they work, shop, commute, go to school and socialize. Area12 outdoor presence and consumer engagement offerings are available in Riyadh, Jeddah, Dammam & Cairo. The Difference: •We Generate Effective ideas, influenced by consumer Researches & Data Analytics. •Unsurpassed knowledge of The latest social & Marketing Trends. •National capabilities with unsurpassed local culture & community knowledge •Experience in a wide array of industries (e.g. automotive, food, technology, finance, nonprofit, apparel, entertainment, sports, etc.). Capabilities & Definitions: •Brand Presence and Activation Planning - How, when and where to execute outdoor advertising and brand activation ideas. •Wild Posting – Targeted placement of street posters throughout the city and community Hotspots. •Guerilla Marketing - Creative marketing activations, Hit & Run Tactics. •Experiential Marketing – Tangible, event-centric, consumer engagement experiences to achieve brand objectives •Innovative Street Team Marketing – Brand Representatives deployed to engage consumers with brand samples, messaging and experiences.