Arf & Wag

At Arf & Wag, we specialize in capturing the heart and soul of dogs through storytelling photography. Based in Valencia, Spain, we create artistic and joyful portraits that celebrate the unique personality of each pup and the special bond they share with their humans. Founded by Michel Rohner, a lifelong dog lover and photographer, Arf & Wag isn’t just about taking pictures—it’s about honoring dogs as family. Whether it’s a golden hour beach stroll, a playful park session, or a cozy shoot at home, every session is designed to be a fun, relaxed experience that lets your dog’s personality shine. We also produce a feel-good YouTube series featuring dog families across Europe, capturing candid stories of connection, adventure, and loyalty. Plus, we give back by supporting rescue organizations through complimentary sessions and photo projects. At Arf & Wag, dogs aren’t just welcome—they’re the stars. Let’s capture your dog’s story. Join the Arf & Wag journey today.