Ariane Delarue

Ariane Delarue is a French luxury lingerie brand that embodies the values of sustainable and responsible fashion by highlighting traditional haute-couture techniques and prioritising noble and eco- friendly materials. The brand encourages conscious and responsible consumption while preserving the French artisanal heritage and raising awareness among consumers about the importance of sustainable fashion. The brand Ariane Delarue creates elegant, refined, and timeless lingerie pieces that highlight femininity and sensuality while respecting the female body. The collections are often inspired by French lingerie from the 1930s and 1940s, where fluid and comfortable high-quality materials combined with flexible cuts gave birth to creations promoting women’s emancipation. Comfort and well-being are key elements for feeling beautiful and alluring. Ariane Delarue constantly seeks to find the perfect balance between comfort, elegance, and sensuality in her creations. Ariane Delarue’s commitment to sustainability is reflected in her sourcing process, which involves locally sourcing fabrics and using sustainable raw materials wherever possible. To further reduce its environmental impact and avoid overproduction, Ariane Delarue sources laces from existing stocks at local boutiques or OEKO-Tex certified fabrics. The silks are 100% Italian and the laces are European. The brand’s production is thoughtfully designed to avoid wastage and offer unique limited edition pieces that truly qualify as collectibles. The new collection is available for sale with a made-to-order approach to ensure production is aligned with customer demand.