Asado Group

Our Asado BBQ range focuses on the extremely portable instant BBQ and convenience. We explain to customers, that the instant BBQ should be viewed as a re-loadable ink cartridge hidden within a nice pen. A functional and yet stylish complete and compact package. The instant BBQ is a great universal cooking tool and can be found in every outdoor activity worldwide, especially- campsites, holiday parks, festivals, hiking, fishing, boating, parks, beaches and homes, you name it. Asado partners have worked long and hard to encompass and address the requirements of these opportunities, where we are acknowledging that the instant BBQ can be used in so many different ways and environments, and now with a number of devices to add quality and safety to the experience. The aim is to grow Asado to be the brand of choice, not only in quality, convenience and innovation but also ethically by promoting bamboo charcoal as the environmentally healthy fuel of choice. Asado has a huge story still to tell and the market is getting bigger every year as people are just preferring the convenience. Asado has invested a lot of time researching, learning and revising different and unique social experiences. Asado now offers a range of choices for customers from a very simple frame holding the BBQ off the floor to a glamorous 6 seater glass dinning BBQ table - all aimed at price points which deliver excellent value with the experience. Asado products are designed to fit the universal sizes of the components and will work with other brands of BBQ tray. The ‘one size fits all’ design creates a constant supply and ensures happy customers are able to locate refills easily. This will not change because the instant BBQ size is set to pallet dimensions for ease of freight and storage. Each of our products has got to fore fill the following Asado ethic and be a multi purpose, eye catching, affordable and be BBQ ready in an instant.