Asic Sa

ASIC SA is a Swiss company active in the international market of jewellery tools, with offices in Switzerland and a distribution facility in England. Founded in 1987 by Karl Niederoest ASIC SA has always been at the heart of the Jewellery Tool Industry, combining many years of experience and expertise with innovation within the market. ASIC specialises in Jewellers Bench Tools, and has a wide and dynamic range of products sourced from about one hundred Swiss and European suppliers. ASIC focuses both on quality and precision: from Maillefer Burs to Vallorbe Files it is truly an A to Z of Jewellers essentials. Beyond it’s stockholding and distribution, ASIC has invested in the development and the promotion of new tools and has created its own Innovation Network with highly skilled jewellers, Swiss and European manufacturers, and enthusiastic distributors. Its latest novelties are: the setting design system EMLO and the Hammer Handpiece TECHNIQUE. Since the 1st of August 2007, ASIC SA has opened a second facility in England where the new directors Nick English and Martin Culley, formerly partners and friends of Karl Niederoest, run the administration and the distribution. The Swiss Office is managed by Karl’s son, Régis Niederoest who is in charge of European Sales and Product Management. As we enter our 21st year ASIC SA remains a Swiss company committed to Quality, Precision, Innovation and Service.