Attirelly

WHAT ARE WE BUILDING? We are Making Discovery & Shopping of Ethnic Outfits Easy in India. We let shoppers buy Daily wear Ethnic outfits to Wedding Wear Ethnic Outfits depending upon the budget & Occasion. To help shoppers buy all season, all occasion ethnic outfits, We let them Discover Designers Labels, Traditional Retail Stores, Boutiques & Stitching Tailors. We are one Stop Platform for all Ethnic Fashion Needs. We make this happen through our discovery led platform kind of like ZOMATO FOR FASHION. We are Building a B2C Hyperlocal Marketplace & Search Engine to make online + offline consumer journey Easy, not just online. WHY ARE WE BUILDING? Since India is a Diverse landscape. We consider, India is not a country of 29 states. India is a continent of 29 countries. → Punjab, Rajasthan, UP, Karnataka. Each state has its different Ethnic Styles. The Designs of Suits, Sarees & Lehengas in Jaipur are different from those being worn in Ludhiana, Kanpur & Bangalore. → Half A billion Shoppers are still dependant on Youtube-Google for Discovering Wedding Wear Stores & New Age D2C Fashion Labels, with having millions of search enquiry like Best Saree, Lehenga, Sherwani Stores in Ludhiana, Delhi, Jaipur, Banaras, kanpur, Bangalore. WHO ARE WE BUILDING FOR? For भारतीय Shoppers, living anywhere in Tier 1,2,3 cities, who Wear Ethnics Occasionally or Daily. WHAT IS OUR USP -> Our Search engine lets shoppers discover stores at every location/city, to let them shop offline, not just online. Whereas Coyu/Ogaan are marketplaces targeting mainly online shopping-> We, unlike Ogaan/Coyu, are omnichannel in true sense to help shoppers discover Stores in any city/location, whether it is in South Delhi, HSR Bangalore, Jaipur, Chandigarh, Kolkata, Ahmedabad-> We are a platform for Mid-premium & Premium outfits. Whereas Ogaan is only targeting Premium fashion.