Attributed Marketing
Being more efficient with existing marketing resources can drive better results & growth - and we can show you how. Attributed Marketing was born from 12 years' experience across B2B & B2C businesses, driving growth, commercial value and results for companies such as Equifax, First Response Finance, and Courtaulds. When resources are tight, head counts frozen and budgets reduced, it's time to look inwards at your business. This is our sweet spot. We show you how existing data, technology, and processes can drive more opportunities in-year. At Equifax this meant jumping from £0m to £10m in 4 years. People are talking to us about: Consolidating tech and processes off the back of mergers/acquisitions or internal pressures that need teams to streamline and improve efficiencies. Setting up a full scale marketing approach to prove value of going direct to customer instead of through third parties. Making sense of first party data, segmentation capabilities, opportunities and strategies to improve customer conversations and results.
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