Back Bay Storitel

In a market where jobs outnumber qualified candidates 12 to 1, attracting the right candidates could be the difference between the success or failure for many Biotech companies. StoriTel, headed up by Lisa Hazen, creates innovative messaging and outreach platforms and excels in telling the stories that engage interest and compel those impossible-to-find people to raise their hands and be noticed. With a unique methodology designed to find future talent based on the intersection of: Current Dream Employees, Job Market Research and Executive Team Direction, StoriTel will work with you to build out the right story to attract top talent. Not only will it help you find future dream employees, Employment Storytelling will also help you deliver on the promises you make to new hires leading to higher retention in an otherwise tumultuous market. Visit for more information. About Lisa Hazen, Principal: Lisa is a branding and strategic-planning tour de force. Over the course of 20 years, she has acquired an enviable collection of hard-won successes within the healthcare marketing industry. Whether it’s for big pharma or orphan, managed markets, access, or medical devices, Lisa pulses with preternatural ability, identifying key insights, developing keen strategies, and compounding them into unparalleled ROI. Honing her branding know-how and digital acumen, prior to starting her own consulting company, Lisa fueled her experience with Cambridge BioMarketing, Procter & Gamble, Epsilon, Saatchi & Saatchi Advertising, and Agency.com. Lisa earned her MBA, with a concentration in Marketing, at the University at Buffalo and a Bachelor of Arts in Economics at the State University of New York at Geneseo.