Backcountry North

We are a local, family-owned outdoor business whose passion is to provide an excellent customer experience, every time. Our mission is to inspire adventure through a premier product selection, to promote individual responsibility in the outdoors, and to embrace perpetual learning as we strive to continually better ourselves for our community- Founded in downtown Traverse City in 1978, Backcountry North is a family-owned Michigan business, passionate about the outdoors and travel. Whether the goal is to relax outside or adventure across the globe, the team at Backcountry North is devoted to equipping their guests with the apparel, gear and knowledge they need to pursue their most memorable adventures.