Broad Digital Consulting
WHAT WE ARE At BROAD, we are digital consultants. We partner with you to truly understand your business from the beginning-beginning; that means we don't start with platforms or tactics. We start with your goals, your objectives, and your historical data. Then we get down to brass tacks. We figure out what platforms and tactics will help you and which you can ignore, either based on your audience, budget, or resources. We set up a complete digital strategy, with each digital action designed to complement the others. We know conversions take, on average, 7 marketing touches to get to that point; we take advantage of each one. Then we execute. We monitor. We analyze. We tweak until the strategy is not only producing desired effects, but repeatable, reliable effects. We don't believe in one-trick ponies or flashes in the pan. Finally, we give it back to you. We educate and train your team to do what we do, we transition our repeatable plans and processes to you, and now you own the pieces that work best for your business. It's our gift to you that just. keeps. on. giving. WHAT WE ARE NOT We are not an agency. We are not social media managers. We are not paid media managers. We are consultants, which means that our engagements are designed with an end date in mind. Our point is to fix your pain points and then give you the tools, processes, and resources to take it in-house or do it yourself. We don't have "trade secrets" or "secret weapons" in the typical sense. We don't do smoke & mirrors or inflated numbers. You have visibility into every piece, every step of the way. We don't want you to keep us on an indefinite monthly retainer. We want to empower you to do what we do for your business.
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Abbey Potter
Digital Consultant · Information Technology
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Diane Clark-Lamey
Editor · Writing/Editing
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