Caffeinate Consulting

caffeinate is a marketing strategy and services firm with the goal of contributing in a significant way to the success of early stage and pivoting businesses. caffeinate’s principal is Cathy Finley, a senior marketing executive with extensive experience across a wide range of industries and sectors, both business-to-consumer and business-to-business. From packaged goods brand management at Procter & Gamble to marketing mobile app start-up Yowza, Cathy generates results. Heading up marketing for established $300 million brands as well as a range of early stage companies has afforded Cathy a unique perspective on how to bring strategic discipline to the marketing function while adapting to rapidly changing realities for new businesses. Based in Santa Monica with a focus on Silicon Beach, caffeinate collaborates with a network of highly talented practitioners across a range of disciplines to offer exceptional services.