Carlos Alonso

I'm a copywriter, content strategist and digital marketing specialist. I work with professionals and companies to help them manage content as a strategic resource with two objectives: to achieve their business goals and meet the needs of their users. A content strategy is a process that defines the planning, creation, design, presentation and governance of content throughout its life cycle. The final result will be a useful and usable content, well structured, that responds to the needs of the users as well as to the business objectives. Other services: Copywriting I can write texts for your website, newsletters, blog or social networks that respect your brand guidelines and transmit your values. And always with your business objectives and your users in mind. Inbound Marketing Inbound Marketing is the name of a methodology that is based on the development of customer-oriented content and its problems throughout its life cycle, with the aim of attracting visitors, generating leads, cultivating them and converting them into customers. When it comes to attracting traffic, resources such as content marketing, SEO, SEM or social media marketing are used.