Cb Strategy Lab, Llc

We believe better communication powers better decisions. At CB Strategy Lab, our guiding principle is simple: Be clear. Be relevant. Be human. Too often, important ideas get lost in complexity, jargon, or good intentions that never quite land. Our work focuses on helping mission-driven organizations understand their audiences, clarify their thinking, and translate insight into communication people can actually understand and use. We blend deep expertise in qualitative and quantitative research with plain-language communication, behavioral science, and storytelling craft. From formative research and program evaluation to strategy development, content creation, and training, we design communication that respects people’s time, attention, and lived experience. Our services span: • Research & Evaluation to uncover audience needs, motivations, and barriers to understanding • Strategy & Planning to turn insight into clear, actionable direction • Content & Materials grounded in plain language and usability • Training & Engagement to help teams communicate complex ideas with confidence We work with diverse audiences — including kids, older adults, people with disabilities, healthcare providers, policymakers, scientists, and community leaders — across a wide range of public health, education, and social impact issues. CB Strategy Lab is a woman-owned, boutique consultancy led by senior partners with decades of applied research and communication experience. We’re known for our thoughtful, empathetic approach, our ability to synthesize complexity, and our commitment to communication that doesn’t just inform, but connects.