Centerxchange Inc

CenterXchange is a marketing company that is focused on helping small business to reach their target audience through strategic marketing initiatives and social media. The world of marketing has been turned on it's head by the advent of the internet and most recently social media. Traditional marketing strategies and techniques that had previously focused on the head of the curve are now not nearly as effective thus reducing the ROI. The key is to focus on educating and interacting with your target audience and you'll find them at the The Long Tail (see Chris Anderson's book The Long Tail for more details).