Chaai Biscuit

Hey there! It’s called Chaai-Biscuit (yes, with a double 'A’) because I mostly have chaai with biscuits (I lose count of them, tbh) while I write, and you’d probably be having chaai while reading this. Hence, the name. Now, let’s dive in! I am here to do three things- Write about my favorite products, brands, branding and marketing strategies - Talk a bit about boring businesses that take my breath away - Highlight my POV (mostly, business-related) Here are 2 things that I promise- I will keep the newsletters short and sweet - I will try to NOT be serious (can’t promise good humor, though) I mostly supplement my words with GIFs that best describe the mood I am in and/or my state of mind.