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Channel Manager Mark

Hi! My name is Mark Butler. I’m a channel sales professional who LOVES to help my Channel Partners differentiate and WIN! What makes ME different? Well, I have a different perspective than most… I spent almost 11 years in field sales with a value-added reseller before transitioning into channel sales. That perspective has given me a deeper understanding of both selling and industry related challenges that many of my partners also struggle with. I’ve walked MANY MILES in their shoes. I can totally relate when customers are slow to return calls or when purchasing does their best to strip away any value so they can purchase solely on price! Differentiation is HUGE with me! Not only did I have to differentiate to WIN while in the reseller community, I had to differentiate to WIN in my 1st channel sales role working for a small but proud mobile computer manufacturer. Fast forward through a couple of acquisitions, and I’m now working for the marketshare leader in almost every field we focus on. Even so, my desire to differentiate is as strong as ever. I created this YouTube channel, to provide partner sales reps information AND ammunition to change the conversation with their customers and to provide strategies TO HELP THEM differentiate and WIN!

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