Chic Retreats

The online travel market is a hugely competitive space. Online bookings have never been more integral to your business and every hotelier needs to be proactive to be found in the digital world. Launched in 2002, Chic Retreats, now under new ownership, are on a mission to level the playing field in the hotel bookings industry. Our team of tech-savvy travel experts works to provide a one-stop digital solution to gain increased online visibility and ultimately more relevant customers for boutique & luxury hotels. We believe that our discerning guests do not want to trawl through mass market OTAs, saturated with impersonal, soulless hotels. Instead, we present a handpicked collection of refined and unique properties, all with a good dose of character and charm. Each of our properties has been approved before becoming ‘Chic’, meaning we can be assured that the high standards we set are consistently retained. For more information on Chic Retreats and how to join visit