Citricom

Citricom is a business to business company operating as facilitator of the intellectual property, people, systems and horticultural expertise and technology that enables the development, cultivation and marketing of new premium quality citrus varieties. Our value to our partners is our integrated expertise and approach to the role of intellectual property planning and management in the implementation and control of horticultural technology and information and services. Our vast experience and expertise in citrus horticulture and its technologies and marketing means that our partners benefit from a seamless and co-ordinated agricultural and commercial process, from providing the first bud, right through to global retailer marketing, that leads to maximum commercial success for all. Our role includes the systematic integration of : Consumer demand analysis Variety identification Technology development Terroir planning Variety, technology and orchard technology implementation Interface with markets to develop varieties and technology