Coetzee Associates

An independent strategic marketing consultancy working with B2B companies to deliver marketing strategies and operational plans to enable business leaders to achieve their commercial goals. We deliver:~ STRATEGY - Marketing Strategy - Digital Strategy - Ecommerce Strategy - Acquisition Strategy, including Lead Generation and Lead Management - Customer Engagement and Retention Strategies ~ DATA, INSIGHT and ANALYTICS - Marketing Data Management and Optimisation Strategies - CRM - Customer Insight Strategy - Optimisation of Digital, Marketing and Sales Analytics - Marketing and Sales KPIs for Management Reporting to Enable Ongoing Performance Measurement & Performance Management ~ OPERATIONS - Digital Marketing Planning - Multi-Channel Campaign Planning - Integration of Sales and Marketing - Systems and Processes for Efficient and Effective Sales and Marketing Campaign Delivery ~ PEOPLE - Internal Recruitment to Improve your Marketing and Sales Capability - Marketing Excellence Training - Executive Coaching - Interim Marketing Support and Leadership