Consumer Point Marketing

Creating Connections…. Consumer Point Marketing creates, deploys and manages high-impact Marketing Strategies geared towards your customers/clients. Utilizing internal and external information/data we develop a keen sense of your customer/client; who they are, how they live, where and how they get information. Innovative marketing strategies are developed to touch your customer segments at the right place and time. Our client list includes doctors, non-profits, museums and retailers (small and large). Recent projects: • incremental sales increase. Project: Promotional calendar review Recommendations: timing change and communication method change • Three year marketing strategy including branding for local museum • Advertising effectiveness study with recommendations for changes: Changes implemented resulted in 1.8% increase in sales • Consumer research consulting including final report related to findings in relationship to prior research conducted and impact of differences • Email marketing campaign for retailer