Consumerconnects

In association with Indian Oil ConsumerConnects facilitates the delivery of product samples, Direct2Home, through their LPG network. Direct2Home is a substitute for In Home promotions which used to be the key BTL activity for generating product trials and customer acquisition pre Till date we have delivered nearly 4mn samples across states and towns Pan India. We have over 90% & confirmations of delivery, verified through independent POD's, and virtually no leakages. Our clients include Unilever, ITC, Marico, Ferraro, J&J, Himalaya Drugs, Jyothy Laboratories, Ferrero. Direct2Home brings back the efficacy and efficiency of In Home sampling without the costs and wastage. Direct2Home has the advantage of targeting sampling by Towns, localities and by SEC clusters. Direct2Home sampling is a platform of choice sa: • It reaches and involves all stake holders. • It is Focused and Measurable • It can carry samples up to 500ml or 500gms sufficient for convincing evaluation. • Low cost per delivery. less than 1/3rd the cost of courier. • Research Desk to evaluate the consumer response to the sample and fine tune strategy. ConsumerConnects is the only agency that is officially permitted to engage the Indian Oil LPG network for product sampling. Irrespective of the number of samples, all samples are delivered within 30 days of the stock reaching the dealer. To ensure deliverables the sampling is closely monitored by us with the support of the IOCL field staff.