Consumers' Affiliative Processes Laboratory Cap Lab

A research lab run by Dr. Peter Caprariello at Stony Brook University dedicated to training undergraduates with skills most desired by employees. The CAP Lab accepts highly motivated students of all majors looking to gain research experience and work alongside Dr. Caprariello on his own research projects. Professor Peter Caprariello conducts research on consumer relationship processes. Specifically, he is interested in various processes affecting how consumers can best spend money pursuing happiness for themselves and for those with whom they interact. These processes includes spending money on shared life experiences and possessions, buying gifts that reflect care and thoughtfulness versus obligation or duty, and interpreting the intentions of gift-givers when receiving gifts, especially during gift-giving holidays and for couples who are distressed.