Cool&hot Xtremwear

Cool & Hot® was created to address a clear unmet need: improving the experience and training of both amateur and professional sportsmen and women. Founded by three women -athletes, mountain and nature enthusiasts- the project was built without limits or direct competition, driven by a shared belief in innovation, performance, and a deep connection to sport. Through the development of a purpose-led product, Cool & Hot® explored new approaches aimed at redefining how athletes train and experience sport. While the project is no longer operating, this page remains as a record of its vision, values, and work.