Cpu Group Ltd
CPU Group Ltd is a UK-based insurtech firm delivering embedded insurance solutions for the Education, Retail, and Manufacturing sectors. Since 1997, we’ve pioneered the protection of IT assets through our FCA-regulated programmes and proprietary technology platform, Genie™. Our platform powers a seamless insurance journey—from asset registration to claims resolution—enabling partners, OEMs, and service providers to offer fast, compliant, and integrated cover across device fleets. Genie™ connects directly with device resellers, Apple DEP, and service centres to automate workflows and improve transparency. We support: Education – 1:1 device rollouts Retail – POS-integrated product cover and post-sale warranties Manufacturing & Field Services – Rugged device & embedded insurance for workforce mobility With over two decades of experience, CPU delivers the technical, regulatory, and operational infrastructure to support scalable insurance programmes in the UK and across Europe. Looking to embed insurance into your product or service? Contact us at or visit to find out more.
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