Crude Personal Care

We’re on the cutting edge of clean. Rather than sudsing soaps and synthetic detergents, we use simple, plant-based ingredients like sunflower oil and aloe vera to cleanse the skin gently without disrupting its delicate ecosystems, aka your microbiome. Home to the world’s first certified Microbiome-Friendly body wash, CRUDE works with your skin’s natural processes, instead of trying to outsmart them.