Crux Advisory

Looking to grow your startup beyond initial traction to a scalable engine? Or improve marketing ROI after years of chasing unsustainable growth for your business? Transform your business with Priyanka Nath - a Fractional CMO and advisor with 15+ years of B2C & B2B marketing experience in APAC across Google, Expedia Group and Dell. 1) Drive commercial impact with confidence: Marketing strategy that’s closely aligned to your business goals. No fluff. Faster time to value. 2) Strengthen your marketing muscle: Get an experienced leader or coach for your in-house marketing team. 3) Engage with flexibility: Expertise that’s right-sized for your business needs. Embed a fractional CMO in your leadership team for 3-6 months or book consultation sessions only when you need them. Interested? Message to book an introductory call. How we've helped others:"We connected with Priyanka Nath through Loyal VC, where she came on board as our advisor. At the time, we were an early-stage Loyal VC-backed startup with just one client, still in the process of finding our product-market fit. A major part of that journey involved sharpening our sales and website communication. Through regular weekly and fortnightly calls, Priyanka worked closely with us, step by step, identifying the gaps and helping us refine our messaging. Her insights were not only strategic but also deeply actionable. Over the next 3 months, we saw a significant shift: our communication became sharper, our confidence grew, and we went from one client to multiple paid clients. I’m truly grateful for Priyanka’s contribution. If you’re looking to drive a large-scale marketing initiative or strengthen your go-to-market clarity, even more for series A, B stage etc, Priyanka is the person you want in your corner."- Amit Kasliwal, Founder @ Dehurdle