Cumings Communications & Consulting

Over the last decade C3 clients have included: Canon Solutions America, Oracle, NetPartnering, Innovatis Group, VMUG (VMware), IAUG (Avaya), Elevate (Dell Technologies), NextFive, TLMI, IEC, Active Cyber, SciQuest, SolarWinds, OpenSymmetry, and others. As B2B marketing and product management consultants:* We lead companies in optimizing their marketing infrastructure with a 10-Point B2B Marketing Methodology™ designed to address gaps and apply best practices to optimize return on marketing investments, which in turn empowers marketing staff, and increases productivity and retention. In addition we provide the marketing support needed to close the gaps.* We specialize in helping companies optimize their portfolio and business for accelerated growth. Market and customer analyses are combined with objective reviews of product value and effectiveness, culminating in crisp portfolio plans and roadmaps aligned with company goals. Our approach is holistic, engaging your workforce, adding focus to your GTM, and supporting compelling positioning and messaging.*We support bringing organizations together after business mergers. Merging businesses and teams often leads to conflicting cultures, misaligned processes, and inconsistent - or even negative - results. Our service aligns to your business goals and maps org strengths, aligns your teams, drives effective communication, and creates the path forward to optimize your success.