Cypher Media Llc

We live and breathe performance based marketing. Whether you are an advertiser looking to lower your customer acquisition costs, or a publisher looking to maximize revenue streams, we’re here to deliver results. The common advertising company’s sales pitch encompasses three things – proprietary technology, market reach, and real-time optimization. Although these tools are important, we feel the most understated component of your success is your agency or marketing company’s perspective on advertising. In other words, what good is technology if your agency neither understands your goals nor has a system to measure or track progress toward those goals? What good is market reach if your agency doesn’t understand the marketplace demands of the media channels who have access to your target audience? What good is real-time optimization if there isn’t a culture in place that sees analysis and creative iteration as a necessity instead of a burden?