Dacxi
Here at Dacxi, one of our goals is to disrupt the crypto exchange market. In fact, we’d like to be the number one community exchange brand in crypto. If we can achieve this, we think we can solve the mainstream adoption problem. That’s right, we’re going to onboard the next wave of mainstream retail investors into crypto. That means up to 500 million new investors by 2022. These are lofty and ambitious goals and that’s what makes it so exciting. To understand how and why we think that these goals are worth pursuing it’s important to understand more about the exchange market, and what we mean when we say, “community exchange”. The crypto exchange market is recognised as a hyper-growth industry. From January 2017 to May 2018 the market went through an incredible growth cycle with Coinmarketcap.com data showing that 24-hour exchange volumes grew from an average of US$150 million per day to over US$15 billion per day. That’s a quite remarkable 100X growth. During the same period, the total crypto market capitalisation grew by 20X. Therefore, exchange volumes grew by 400% more than the market cap. While the value of most crypto assets is based on the potential of an idea, exchanges are operational businesses based on sales, costs, margins and profits. To get an idea of how the exchange market is likely to develop, it is important to understand the types of Crypto-Investor. In investment sectors such as equities, the two main groups of investors are Institutions or Retail (individuals), with Retail splitting into ‘Trader’ and ‘Investor’ to create three distinct Investor types. Mainstream Retail Investors are faced with a number of barriers to entry that must be overcome before they are likely to invest in crypto assets. At present, most retail investors struggle with the basics of on-boarding into crypto from fiat. Crypto’s learning curve is steep, and overwhelming for the vast majority of the market. This is the problem that Dacxi wants to solve.
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