Define Design & Strategy

Define Design and Strategy is a partnership of Broti Bhattacharya and Dhruvi Tolia. Rooted in Mumbai, India. Together, our work encompasses strategy led brand and identity design, websites and digital experiences, graphics and illustrations. Some of the projects range from using art and design to help a multinational company transform its buildings that produce chemicals for a sustainable future, to help India's largest omni-channel jewellery brand to establish and grow their digital experience. The owners of this partnership are the creators of every project. Collaboration is at the heart of every project we undertake and believe that our passion to tap on opportunities in every problem leads to great design. We are the primary contact for every project which reflects in every business we help evolve.