Digital Of Things

We’re Digital of Things, the first UX agency in the region and still the top choice for brands that take user experience seriously. Based in Dubai, we have worked with global names like Google, Meta, and Spotify, as well as local leaders like FAB, DU, and Noon. Together, we design intuitive, research-led digital products that are grounded in local insight and real human behaviour. Our services cover user research, UX and UI design, usability testing, product strategy, research ops, audits and UX training through DOT Academy. We also built UserQ, a remote testing platform made for bilingual research in Arabic and English. With a cutting-edge usability lab, flexible tools, and one of the strongest UX teams in the region, we help businesses create digital experiences that drive real growth, engagement, and impact. As the preferred MENA partner in the UX Alliance, the world’s largest network of independent UX agencies, we deliver work that meets global standards while staying true to local needs. Recognised for UX excellence and innovation Specialists in Arabic-language research & interface design across the UAE, Saudi Arabia, and beyond Trusted by global and regional brands for quality, speed, and insight We’re not just a UX agency. We’re the UX agency. Let’s shape what comes next together!