Digital Retailing Solution

Elliant Technologies Automotive Network (ETAN) provides a tool which enables dealerships to sell cars online, in real time. This level of online customer intimacy has never been available before. Two out of three consumers polled by AutoNation, Inc. say a start-to-finish Internet car sales process appeals to them. ETAN has developed and patented a software and training system enabling such a process, the etShowRoom™. The etShowRoom™ process occurs in real time. A live sales agent, either at the dealership or in a remote location, personally guides the customer. This makes it unlike any Internet sales tool on the market today. etShowRoom™ will be integrated with the dealership’s existing website. The ETAN system is more efficient in terms of cost and time expenditure for dealerships and consumers. With the number of viable dealerships having decreased due to economic conditions, more consumers will rely on Internet sales processes rather than driving long distances to dealerships.