Dumbass Wear

Dumbass Wear was founded in 2004 by three guys, at that days seventeen yo, who began to give form to ideas, printing t-shirts themselves in a garage and then get ‘em distributed to friends and first customers. Over time words fly from mouth to mouth and tees from hand to hand, the name Dumbass began touring and the production became more and more polished, from t-shirts to sweatshirts and gadgets first. The philosophy linked to the concept of independent brand started to spread, and the dream/project of three fellows was welcomed and supported by a growing number of people. In 2007 Dumbass dives into the network of stores that will embrace the project in the center of Italy, and then the big step for the Dumbass Family in 2011 : finish the period with all retailers to open its first own Brand shop. Quality handmade and improved products, direct sales in the shop and from the site currently there are no borders La Dumbass Wear nasce nel 2004 da tre ragazzi allora diciassettenni, che iniziavano a dare forma a delle idee, stampandole personalmente in garage su delle t-shirt, per poi distribuirle ad amici e conoscenti. Col tempo, e grazie ai “passaparola”, il nome Dumbass iniziò a girare e la produzione si fece sempre più ricercata, dalle t-shirt alle prime felpe ed accessori. Il 2011 è l’anno del grande passo per la Dumbass Family. Termina la collaborazione con tutti i rivenditori per aprire il suo primo Monomarca