Earth Rover Program

Earth Rover Program is a not-for-profit organisation developing new, low-cost technologies for “seeing” into the soil. In greatly reducing the cost of soil assessment while greatly enhancing its effectiveness, we aim to enable farmers to shrink both their economic outlay and their environmental impacts. Through novel applications of a well-established technology - seismology - we want to help them achieve what we see as the holy grail of agriculture: high yields with low impacts. At the same time, we believe our approach will augment the work of soil scientists, accelerating our collective understanding of what soil is and how it functions. The organisation has been co-founded by Simon Jeffery, Reader in Soil Ecology at Harper Adams University; George Monbiot, author of Regenesis and Honorary Fellow at Wolfson College, Oxford; Tarje Nissen-Meyer, Professor in Environmental Intelligence at the University of Exeter; and Katie Bradford, Operations Specialist working with climate organisations.