East West Licensing

We are a full-service licensing and brand development agency with a 20 year pedigree of servicing the Middle East and North Africa. We were one of the first companies to introduce licensing to the Middle East and have been at the forefront of the regions development ever since. We work with a range of clients, using strategic licensing as an instrument to create compelling and high quality products, lucrative new revenue streams and increased consumer interaction, thus ultimately enhancing each brand's awareness and equity. Our three key tenets are Knowledge, Passion and Integrity. Our current portfolio includes Jurassic World, Animal Planet, Despicable Me, Lalaloopsy, Care Bears, Strawberry Shortcake, Monster Jam, Fulla, Sonic Boom and Minions