Eye Theory

OUR STORY The rise of fast fashion has swiftly overtaken the traditional eyewear industry. Eyesight tests are doled out one after another, like sushi plates being loaded onto a speedy conveyor belt. Here at Eye Theory, we don’t do ‘fast service’. Our professional and personalised consultations are offered with thoughtful intention, and plenty of time is available for you to choose the frame that best suits your style. Where having a comfortable vision is involved, we want you to take your time Eyesight – Experience-Driven As a team of passionate optometrists and opticians with many years in the field, we believe in putting our best foot forward through continuous learning. Even now, we are working tirelessly at increasing our knowledge on all things vision-related. Frames – Stylishly Curated From Japan On our trip to some eyewear factories in Japan, we were left in awe of the remarkable display of craftsmanship there. Despite being absolute masters at their job, the Japanese craftsmen we met were both humble and hardworking. The seal ‘Handmade in Japan’ is ultimately a testament to the high quality of products made from the finest of material, and the dedication of earnest craftsmen who devote a lifetime to refining their craft. Our trendy Japanese eyewear collection came to life after careful consideration over well-fitting frames for Asian features, supplemented by excellent workmanship and unique designs. Given the level of intricate handiwork that goes into each eyepiece, production is limited and could take months to arrive in-store. At Eye Theory, even the little things matter. We take care of the smallest of details for you to ensure the highest eyewear comfort. Correcting your vision has never felt more of a breeze.