Fadi Elhoot فادي الحوت

National MARCOM expert with over 15 years of experience in retail and distribution from which 10 years managerial positons. including consumers’ electronics, telco, education & training, technology products from the top line brands i.e. Apple & Dyson. Setting-up and driving brand’s key messages across the organization using “the right strategy” by inspiring the team, using quantitative & qualitative insights on the industry, digital presence and consumer needs to maintain lifetime value and plan marketing initiatives that will drive awareness and build positive brand reputation to deliver overall company growth. Focusing on customers total experience (TX) by optimizing marketing activities through the customer journey touch points. Objective-oriented with strong creative, planning and development skills. Friendly leader, self-learning. Proven record at developing and implementing short and long term strategies to achieve financial growth. With full responsibility over P&L of multi-million-dollar sales target and marketing budget. “I do believe that branding will lead marketing. Every successful business is built on the foundation of a solid brand. From the identity to the customer experience and the way customers engage with your brand. Always-on is a key-pillar to the success” ¬ Branding strategist, 360 communications, trade marketing, market researches and ROI monitoring. ¬ Retail management of over 40 stores across the kingdom. ¬ Successfully conduct more than 100 training sessions, events and seminars. ¬ Apple, social media, Hootsuite, hubspot, inbounding, Digital, Google & Facebook certificates. ¬ Author of 2 books titled (Learn Mac in Arabic) & (Learn iTunes in Arabic).